Niagara Orthopaedic Institute Hamilton
Niagara Orthopaedic Institute Hamilton
Social Media Management (Instagram & Facebook)
Content Creation
Video Editing
About the Client
Niagara Orthopaedic Institute (NOI) Hamilton team was established with a vision of providing the most advanced and innovative physiotherapy services in the Hamilton and Niagara region.
Their vision is to provide a client-driven rehabilitation service that is developed with each client's unique individual needs.
About the Service
With the NOI Hamilton team growing, we developed a social media strategy that would engage and educate their audience. Our platforms are designed to provide helpful resources to their current clients, potential clients, and other viewers. These resources range from informative videos, exercise and recovery tips, what questions to ask, how to better prepare for a session, and more.
The goal is to limit the FAQ’s patient may have when they first arrive to the clinic and for the NOI team to provide helpful links to send home with clients when their in-clinic sessions is complete.
Using Facebook and Instagram as their main platforms, we created a space to showcase their developed brand. These social platforms have grown into a helpful source of information needed for their clients and referred patients to gather the correct information needed.
Physiotherapy and Sport Rehabilitation medicine is a very niche specific industry that doesn’t alway get the credit it deserves. Instead of falling into the social stereotypes, we have transferred our social accounts into bright, colourful, and welcoming spaces that feature the brands voice and personality.
We utilize many tools such as Instagram Guides, Facebook Lives, IGTV, Instagram Story Highlights and more. Striving to create a strategy that will allow their audience to find an answer to their questions at every corner.
