Cedar Shores Home Improvements
Logo + Visual Identity (REBRAND)
Website Design (Squarespace)
Business Cards
About the Client
Cedar Shores Home Improvements is a Niagara-based interior & exterior home renovations company, formally known as Homestyle Renovations.
Not only do we enjoy Cedar Shores’ meticulous craftsmanship to ensure true beauty in their work, but we also share in our customers’ reactions and contagious smiles.
About the Project
The company’s idea for a rebrand started when their business’ original mission and services were extended. The new name, Cedar Shores Home Improvements, was targeted towards the idea that they offered more than just home renovations. The brand we designed reflects just that.
Logo Design
The Cedar Shores Home Improvements logo was designed to represent the businesses connection to nature. Harnessing their inspiration for sustainability and community, we designed a concept that brings creativity to the construction industry.
Colour
This colour palette was clearly designed to grab the viewer’s attention. We used bright colours of nature while maintaining balance and contrast between the shades.
Colour Theory:
Light Blue - peaceful, calm, trustworthy, reliable
Yellow - reliable, cheerful, community
Brown - nature, simplicity, agelessness, honesty
