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Business, Marketing Laura Dunkley Business, Marketing Laura Dunkley

How to Write Strategic Marketing Goals

Effective marketing is the lifeblood of any business. To achieve your business goals, you need a well-thought-out marketing strategy with clear goals and SMART objectives tailored to each stage of the customer funnel: awareness, consideration, purchase, and retention/loyalty. To be strategic, marketing goals must align with your business goals.

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Marketing Laura Dunkley Marketing Laura Dunkley

Steps to Building a Quality Email List

Building a list of email subscribers is an essential aspect of email marketing and can be highly effective for reaching and engaging with your target audience. Here are steps to getting starting and ways to promote your email list.

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