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Start-ups: Hire a Fractional CMO to maximize growth on a budget
A fractional Chief Marketing Officer (CMO), a role increasingly becoming a game-changer for start-ups operating on shoestring budgets yet ambitious to make a significant impact.
Entrepreneurship Wellness: Breathe Well, Move Well
By changing nothing, nothing changes! This quote inspired us, a couple of entrepreneurs, to deliver a wellness webinar focusing on the powerful benefits of breathwork and movement.
So you think you can’t sell? Debunking the Sales Myth
It is not that you can’t sell, you are having an identity crisis. Join our guest author Dorothy Bosse, Master Life Coach from Inspired by Choice, as she offers some tips.
Steps to Writing a Digital Marketing Plan for Entrepreneurs
As the digital realm continues to reshape how we connect, communicate, and consume information, a well-crafted digital marketing plan emerges as a cornerstone for success. Here are some tips on how entrepreneurs can write a simple and agile digital marketing plan that gets results.
7 Top Content Marketing Success Factors
As entrepreneurs navigate the vast online market, understanding the key success factors for content development becomes paramount. Here are seven essential elements that can elevate your content strategy, ensuring engagement and fostering brand growth and customer loyalty.
How to Write Strategic Marketing Goals
Effective marketing is the lifeblood of any business. To achieve your business goals, you need a well-thought-out marketing strategy with clear goals and SMART objectives tailored to each stage of the customer funnel: awareness, consideration, purchase, and retention/loyalty. To be strategic, marketing goals must align with your business goals.
How to Write Effective Business Goals.
In business, setting clear and achievable goals is the foundation of success. Goals provide your organization with direction, motivation, and a sense of purpose. Whether you are a startup or an established enterprise, understanding how to craft broad business goals and specific, measurable objectives is a not only effective, but crucial for your long-term growth and prosperity.
Squarespace Website Design Tips
Whether you're a business owner, creative professional, or simply looking to build your online presence, this tutorial is perfect for anyone who wants to design a stunning website using the Squarespace platform or learn how to optimize their existing website.
Steps to Building a Quality Email List
Building a list of email subscribers is an essential aspect of email marketing and can be highly effective for reaching and engaging with your target audience. Here are steps to getting starting and ways to promote your email list.
Tips for Organizing Your Digital Marketing Assets
With the demand for businesses to share more content, from social media graphics to blog articles, the number of digital marketing files start to add up. Here's a list of tips to help organize Your digital marketing assets.
Capturing Excellence: Showcasing Design and Construction Projects
Here are some video and photography tips to help architects, designers and contractors showcase their projects so potential clients will see their work.
A Quick Guide to an Instagram Audit
Here is a quick eight step guide on how to conduct a simple profile audit on your Instagram business account. An audit will help you identify strengths and areas of improvement to help reach your social media goals.